The Time is Now
Let's try something fun. Look at the image below and try to guess what I'm trying to express with this "icon":
Can you tell what it is, what I'm trying to communicate?
Ok. Now, click on this LINK to see the same icon with modifications. Then come on back to finish reading!
Can you now tell what I was trying to communicate? Of course you can. Those two little lines made all the difference in the world, didn’t they? Without them, we’re looking at a shape that has no meaning. With them, we’re looking at a TV.
Now, go find a kid. Ask him or her to draw a television. Chances are, you’re going to see a drawing that includes the antennas. Over my 11 years of teaching, I’ve seen a lot of TVs drawn by children, and guess what? They all have included the antennas.
What’s interesting about this is that we’re talking about children who have never seen a TV in real life that has donned the “Rabbit Ears”. The children I’m talking about are those born into the world of Cable or Satellite dishes. What does this mean? Surely these children have seen the iconic representation of a television with antennas attached. These representations of boxes with lines have been passed down by those of us who know the reality and purpose of TV antennas. A plain box means nothing to us. Add two lines, and we understand: TV. This begs the question: which part of the drawing is most important: the box or the two lines placed on top?
This antiquated icon has not only survived, but is the more successful model to communicate the “idea” of television. According to the Nielson Company, “Rabbit Ears” are still used by 14.3 million households to receive television signals over the air. But for most of us, TV antennas are now just a memory. So, in a sense, we are using a type of fiction to express a truth. Drawing just a box ---even though it is closer to the reality of what a TV looks like--- is less effective than adding the fiction of antennas, which in reality do not exist. This is like needing to draw unicorns to represent real horses.
On February 17, 2009, full power television stations will switch off their analog signals forever, leaving only digital signals. My understanding is that those of us who have TVs that are analog, and yet receive cable or satellite, at the most will need to purchase a $40 converter box. It will however, completely make the “Rabbit Ears” useless. Extinct.
After the “switch-over” I wonder how much longer kids will be drawing TVs with antennas. Perhaps this will be what changes our expression of what TVs look like, how we communicate the idea of TV. Once TV antennas have been completely obliterated, perhaps it will finally seem silly to include those two little lines. Perhaps we will finally surrender our belief that we need their “fiction” to communicate what we mean.
Last week, David Jakes posted an incredible article here at TechLearning which examines reasons why technology has yet to “alter the learning landscape”. The article has haunted me with the truth all week, and one point keeps rising to the top of my thoughts:
“Too many are too comfortable with doing what they’ve always done.”
David ends the article with the call for schools to:
“Get a vision, and get an expectation that having a digital component to student learning is absolutely necessary. Make it part of your culture, and support it relentlessly.”
I completely agree. Until we make it an absolute necessity, it will not be adopted systemically… much like hanging onto analog TV signals while digital has proven to be the more successful approach.
Perhaps we need to set a date for our education to switch entirely over from analog. By this I’m not really talking about the technology. Instead, I refer to the fact that the digital components (or more specifically, 21st Century tools and skills) is treated as add-ons, as optional, as preparation for the future, rather than implemented as necessary for now.
In David’s TechLearning article, he points us to an earlier blog post that he wrote on his own site about the difference between “integration” and “being integral”. His point is that we are still treating technology as something that has to be integrated rather than as an intrinsic part of the curriculum:
“To imply that technology needs to be integrated strongly suggests that it is outside of what the standard skill set is for educators. It's not. The use of technology in a lesson is no different than the use of a lecture, of structuring the lesson so that students learn collaboratively, or preparing an assessment to gauge understanding. Whether or not to use technology tools in the learning process is a curriculum design question, pure and simple.”
It’s very much like the fiction of placing those two lines on top of the drawing of the box and saying, “There… Now it’s a TV,” when it’s been a TV all along. If we continue to view technology as an extra or outside of the core curriculum, or even as something that should be paid attention to if only because it will be needed for our students’ futures, then we continue to view it as optional. Instead, we need to make it an essential component and that without it, the lesson just can’t happen. That will force us to stop using technology to do “what we’ve always done” but now with a new tool (for example, using PowerPoint to complete a book report), and move up to the higher levels (i.e., Bloom’s Taxonomy) where technology is transforming our experiences, understanding, interactions.
You want to watch TV on February 18, 2009? You better give up those “Rabbit Ears.” You want to teach in the 21st Century? You better give up those 20th century schools.
Ok… see this picture below? It’s a TV.
Get used to it.
_____________
Jakes, David. "The Strength of Weak Ties: To Integrate or to be Integral?." The Strength of Weak Ties. 15 Oct. 2007. 16 Jan. 2008 <http://jakespeak.blogspot.com/2007/10/to-integrate-or-to-be-integral.html>.
Jakes, David. "Under Construction (Techlearning blog)." techLEARNING.com | Technology & Learning - The Resource for Education Technology Leaders. 10 Jan. 2008. 16 Jan. 2008 <http://www.techlearning.com/blog/2008/01/under_construction.php>.
"The Associated Press: Retailers Anxious Over Analog TV Cut-Off." Google. 8 Jan. 2008. 16 Jan. 2008 <http://ap.google.com/article/ALeqM5i3Wf_yOP_gY22Tz-ttHUTu87BsqwD8U239701>.








Comments
Thank you for these thoughts...at this time in the history of education they are still revolutionary....appreciate your insightfulness
Posted by: Dennison Bhola | January 17, 2008 12:02 PM
Bob, I appreciate many of the points you make here about the importantance of technology and how it affects the upcoming generations of learners. However, like many Internet posters I've read recently, you include some serious mis-information here. Antennas, whether they be "rabbit-ears," roof-mounted antennas, or simple coat-hangers, will not be "eliminated" with the switch to digital television. Over-the-air television broadcasters will switch the frequency of their broadcast signals, and will switch from analog to digital-type encoding (think of it as the difference between AM and FM...not frequency-dependent, just how the signal is modulated on that frequency's carrier channel.) About three years ago, the FCC mandated that 100% of the televisions sold in the U.S. after early 2007 that are over 13" in diagonal screen size include an ATSC tuner. An ATSC tuner is the digital over-the-air tuner that allows reception of the upcoming 2009 digital television standard. Most also include an NTSC (analog) tuner for reception of the current standard-definition broacasts. Many also include a third type of tuner (sometimes called QAM) that allows the TV to decode multiplexed cable-TV-type signals, so a cable-TV decoder box is not necessary. The end result of this switch to digital television is that TV stations will STILL broacast over-the-air (but on a difference freq.,) and customers who want to receive "free TV" will STILL need some kind of antenna to receive that over-the-air broadcast. Rabbit ears can pick-up a digital signal just like any wire can (and it doesn't matter whether that antenna or wire receives AM, FM, analog TV or digital TV.) The difference is what kind of tuner is connected to that antenna. Unfortunately, it is my opinion that in this article you are providing your readers mis-information here. It is also my opinion that it is a potentially-serious liability for a technology-based company or organization to provide mis-information about technology. Just wanted to express my thoughts. Thanks for listening.
--Tom Fletcher, CTS
Senior AV Systems Design Integrator
Business Media, Inc.
(402) 476-6222
Posted by: Tom Fletcher | January 17, 2008 4:17 PM
Tom,
Thanks so much for making this clear to me and providing this excellent information. Wow, did I get a lot wrong! Hopefully my "metaphor" still works (at least a bit) as it was my only purpose for bringing in the discussion of analog, and by no means to educate consumers on what will ultimately happen to their televisions. The “Rabbit Ears”/analog metaphor served as my “jumping off” point to talk about the true intent of the article: change in education.
In researching the "switch-over," there obviously is indeed a lot of misinformation out there (which led me to my conclusions). Thanks for clearing it up for me.
Bob
Posted by: Bob Sprankle | January 17, 2008 4:55 PM
This relates to my post yesterday at http://bloggingonthebay.org/?p=92. The world is changing but our schools are not. Something must give! I like the metaphor that you used, and I do like the conversations that exploding in the blogs. I keep wondering what more actions can we take. Does anyone have any suggestions?
Posted by: Bill Gaskins | January 17, 2008 5:08 PM
I found an excellent site; it had all the info about the Digital Transition and requesting the $40 coupon. I ordered my 2 coupons from it. http://www.digitalconverterbox.org
Posted by: Maurice | January 23, 2008 9:10 PM
Thanks for that, Bill!
Here's a great article from the NY Times helping to further educate what the "switch over" means to many of us:
http://tinyurl.com/3a8g95
Posted by: Bob Sprankle | January 24, 2008 12:09 PM