Web 2.0 Is the Future of Education
A moment of extreme clarity became an obsession for me last week. A session that I had prepared for the IL-TCE conference went from "Web 2.0 Tools for the Classroom" to "Why Web 2.0 Is Important to the Future of Education." Then, as PowerPoint fever gripped me (OpenOffice.org Impress, actually), moving slides around as though they were puzzle pieces finally coming together correctly, I found my thoughts coalescing toward a bold conclusion and a final title change: "Web 2.0 Is the Future of Education."
It was not, I know, what I was supposed to talk about. But it felt so important, as though the idea needed me to say it out loud. And it was magnified by the impression I was having that we're about to have the biggest discussion about education and learning in decades, maybe longer.
I believe that the read/write Web, or what we are calling Web 2.0, will culturally, socially, intellectually, and politically have a greater impact than the advent of the printing press. I believe that we cannot even begin to imagine the changes that are going to take place as the two-way nature of the Internet begins to flower, and that even those of us who have spent time imagining this future will be astounded by what happens. I'm going to identify ten trends in this regard that I think have particular importance for education and learning, and then discuss seven steps I think educators can take to make a difference during this time. I have been heavily influenced by an article by John Seely Brown (JSB) in Educause Magazine, called "Minds on Fire: Open Education, the Long Tail, and Learning 2.0" and listening at least twice to a talk he'd given at MIT on the same topic. I've tried to attribute his thoughts here, but there is a fair amount of "remix" taking place in my bold assertion, and while the conclusion is my own, his work has significantly informed it.
Trend #1: A New Publishing Revolution. The Internet is becoming a platform for unparalleled creativity, and we are creating the new content of the Web. The Web that we've known for some years now has really been a one-way medium, where we read and received as passive participants, and that required a large financial investment to create content. The new Web, or Web 2.0, is a two-way medium, based on contribution, creation, and collaboration--often requiring only access to the Web and a browser. Blogs, wikis, podcasting, video/photo-sharing, social networking, and any of the hundreds (thousands?) of software services preceded by the words "social" or "collaborative" are changing how and why content is created.
Trend #2: A Tidal Wave of Information. The publishing revolution will have an impact on the sheer volume of content available to us that is hard to even comprehend. If fewer than 1% of the users of Wikipedia actually contribute to it, what will happen when 10% do? Or 20%? There are over 100,000 blogs created daily, and MySpace alone has something over 375,000 new users (content creators) every day. I remember how much work I had to go to in my childhood to just find information. Now, we must figure out what information to give our time and attention to when we are engulfed by it. Web 2.0 is the cause of what can only be called a flood of content--and while we don't know what the solutions will be to the information dilemma, we can be pretty sure they will be brought forth from the collaborative web itself.
I will also say that on a personal level, when people ask me the answer to content overload, I tell them (counter-intuitively) that it is to produce more content. Because it is in the act of our becoming a creator that our relationship with content changes, and we become more engaged and more capable at the same time. In a world of overwhelming content, we must swim with the current or tide (enough with water analogies!).
Trend #3: Everything Is Becoming Participative. Amazon.com is for me the great example of how participation has become integral to an industry, and in a delicious irony, the book industry itself. The reviews by other readers are the most significant factor in my decision to purchase (and sometimes even read!) a book now. Not only that, but Amazon takes the information of its users and by tracking their behavior provides data from them that they are most often not even aware that they are helping to create: of all the customers who looked at a certain book, here is what they actually ended up buying. This feature often leads me to other books I might otherwise not have heard of. Amazon's Kindle, I keep saying, is a hair's breadth away from ROCKING our reading world. Imagine an electronic book that allows you to comment on a sentence, paragraph, or section of the book, and see the comments from other readers... to then actually be in an electronic dialog with those other readers. It's coming.
Trend #4: The New Pro-sumers. The word "pro-sumer" is a combination of the words "producer" and "consumer." More and more companies are engaging their customers in the creation of the product they sell them. From avid off-road bikers who created the original mountain bikes that now dominate the market, to substantial companies eliciting R&D work from a broader public. (And don't get me started on American Idol, which is a fairly brilliant way to create a superstar.) The nature not just of how knowledge is acquired, but how it is produced, is changing.
Trend #5: The Age of the Collaborator. We are most definitely in a new age, and it matters. If I'd been born 150 years ago, I might have been taken out into the wilderness and left to die--I can't digest milk, have a skin disorder that keeps me mostly out of the sun, and a nerve problem in a foot that without the right shoe insert incapacitates me. There is no question that historical eras favor certain personalities and types, and the age of the collaborator is here or coming, depending on where you sit. The era of trusted authority (Time magazine, for instance, when I was young) is giving way to an era of transparent and collaborative scholarship (Wikipedia). The expert is giving way to the collaborator, since 1 + 1 truly equals 3 in this realm.
Trend #6: An Explosion of Innovation. I'm pretty proud of my brother (Andrew Hargadon), who wrote the book How Breakthroughs Happen. In explaining the misconception of the lone inventor, he shows how innovation results from the application of knowledge from one field to another--including the important role that consultants can play in this process. Now, imagine all of us as creators, bringing our own particular experiences and insight to increasingly diverse and specific areas of knowledge. The combination of 1) an increased ability to work on specialized topics by gathering teams from around the globe, and 2) the diversity of those collaborators, should bring with it an incredible amount of innovation.
Trend #7: The World Gets Even Flatter and Faster. Yes, and even if that "flat" world is "spiky" or "wrinkled," it's still getting pretty darn flat. That anyone, anywhere in the world, can study using over the material from over 1800 open courses at MIT is astounding, and it's only the start.
Trend #8: Social Learning Moves Toward Center Stage. This is really JSB territory, and best addressed by him (see www.johnseelybrown.com), but I'll recommend him to you while still mentioning that the distinction between the "lecture" room and the "hallway" is diminishing--since it's in the hallway discussions after the lecture where JSB mentions that learning actually takes place. Just witness the amazing early uses of social media for educational technology conferences (see www.conference20.com). In the aforementioned Educause article, JSB discusses a study that showed that one of the strongest determinants of success in higher education is the ability to form or participate in study groups. In the video of his lecture he makes the point that study groups using electronic methods have almost the exact same results as physical study groups. The conclusion is somewhat stunning--electronic collaborative study technologies = success? Maybe not that simple, but the real-life conclusions here may dramatically alter how we view the structure of our educational institutions. JSB says that we move from thinking of knowledge as a "substance" that we transfer from student to teacher, to a social view of learning. Not "I think, therefore I am," but "We participate, therefore we are." From "access to information" to "access to people" (I find this stunning). From "learning about" to "learning to be." His discussions of the "apprenticeship" model of learning and how it's naturally being manifested on the front lines of the Internet (Open Source Software) are not to be missed.
It's the model of students as contributors that really grabs me, and leads to the next trend.
Trend #9: The Long Tail. When Amazon.com sells more items that aren't carried in retail stores than are, it's pretty apparent that an era of specialized production is made possible by the Internet. Chris Anderson's Wired Magazine article, and then his book, should capture the attention of the educational world as the technologies of the Web make "differentiated instruction" a reality that both parents and students will demand. I can go online and watch heart-surgery take place live. I can find a tutor in almost any subject who can work with me via video-conference and shared desktop. If a student cares about something--if they have a passion for something--they can learn about it and they can actually produce work in the field and become a contributing part of that community.
Trend #10: Social Networking Really (Opens Up the Party. Web 2.0 was amazing when blogs and wikis led the way to user-created content, but as the statistics I've quoted above show, the party really began when sites that combined several Web 2.0 tools together created the phenomenon of "social networking." (Lets face it, blogging is just not that easy to start doing... and wikis can intimidate even the bravest of souls.) If MySpace were a country, it would be the third most populous in the world. I think what Ning is doing by allowing users to create their own social networks is amazing--and apart from the keynote session I attended at IL-TCE, every other session presenter I heard mentioned Ning in some way. The potential for education is astounding. (Full disclosure: I consult for Ning by representing Ning to educators and educators to Ning.)
OK, so if you're still with me, before I discuss the seven things that educators can do, I want to do a little ode to JSB that shows the shifts and where I think we're going in a larger context. I also want to suggest that their implications for education and learning are paradigm-shattering, as they in fact are all really about education and learning.
* From consuming to producing
* From authority to transparency
* From the expert to the facilitator
* From the lecture to the hallway
* From "access to information" to "access to people"
* From "learning about" to "learning to be"
* From passive to passionate learning
* From presentation to participation
* From publication to conversation
* From formal schooling to lifelong learning
* From supply-push to demand-pull
I wonder if you will agree with me, now, that Web 2.0 is the future of education. If not, I sure hope you'll sound off! In the meantime, here are some things I think educators can do if there is truth to what I have suggested.
* Learn About Web 2.0. It's not going to go away, and it is pretty amazing. I know it may seem overwhelming, but it's worth taking the time to jump in somewhere and start the process. Classroom 2.0 (www.Classroom20.com) is not a bad place to start, since it's a social network for educators who are interested in learning about Web 2.0, as it turns out... :) Those of you with suggestions of other resources, please post comments linking to them. I do like social networking as an easy way to enter the world of Web 2.0, and a good list of educational social networks can be found at http://socialnetworksined.wikispaces.com.
* Lurk. There is nothing wrong with "lurking," and a lot to recommend it. If you go to Classroom 2.0 or some other site, that doesn't mean you have to become a contributor right away. If you've spent years evaluating students on their writing, it can be a little scary to put up something you have written for the whole world to see--especially if you don't have hours and hours to refine it. So wait and watch a little.
* Participate. After some purposeful lurking, consider becoming personally engaged. Be brave. Post a comment, or reply to a thought. It can be short! While Web 2.0 may seem short on grammar, spelling, and punctuation, your skills in those areas will help you to communicate well, and you will discover that contributing and creating take on significant meaning when you are participating in a worthwhile discussion.
* Digest This Thought: The Answer to Information Overload Is to Produce More Information.
* Teach Content Production. When you have understood the previous suggestion, you'll realize the importance of starting to teach content production to your students (and your friends, family, and anyone who will listen!). This is important on many levels, not the least of which is teaching how to make decisions about sharing what you produce (copyright issues, and be sure to learn about Creative Commons licensing)--so that your students can appreciate the importance of respecting the licensing rights of others.
* Make Education a Public Discussion. I had a friend who use to tell me that when he said he was a teacher, all dinner conversation would stop. Maybe the general public hasn't spent much time discussing or debating education and learning lately, but it's about time for that to change.
* Help Build the New Playbook. You may think that you don't have anything to teach the generation of students who seem so tech-savvy, but they really, really need you. For centuries we have had to teach students how to seek out information – now we have to teach them how to sort from an overabundance of information. We've spent the last ten years teaching students how to protect themselves from inappropriate content – now we have to teach them to create appropriate content. They may be "digital natives," but their knowledge is surface level, and they desperately need training in real thinking skills. More than any other generation, they live lives that are largely separated from the adults around them, talking and texting on cell phones, and connecting online. We may be afraid to enter that world, but enter it we must, for they often swim in uncharted waters without the benefit of adult guidance. To do so we may need to change our conceptions of teaching, and better now than later.
I'm particularly appreciative of all who devote their lives to education, and I hope this post has given you some food for thought. May I invite you to respond? :)







Comments
All I can say is wow! I am so honored to have met you. Your ideas have impacted so many of us.
Posted by: Lori | March 5, 2008 2:31 PM
Steve,
I have not been this excited about technology for a long time. Just seems like there are so many tools that are accessible for teachers to utilize professionally and personally and even instructionally. Maybe we can finally take that next step with technology that we have been talking about for several years. Thanks for sharing your ideas.
Posted by: Chris Wherley | March 5, 2008 4:04 PM
Food for thought indeed. Jeez, where's the fire extinguisher for your hair? It must be aflame after this post.
Besides the pat on the back and the "this one's going to my faculty and staff tomorrow," a short anecdote about how adult guidance is needed by our diapered (and I'm talking a 16-year-old here) digital natives.
It's this: one of my students has jumped into Twitter. I see him there, one among hundreds swimming in my Twitbin. He's a good kid. But he unloaded the "G.D.-bomb" in a tweet, and spoke of being a "stats whore" in another.
I'm glad he's swimming where I can see him, and that fear doesn't drive me from the riverbanks. It was simple to privately message him and teach him about public cursing, about context, and even the register of four-letter words (I'm known to bust out a "damn" with ease, but draw the line at the freak-out curse words on the A List - your F-bombs, Sh-bombs, etc).
It's good he's exploring in grade 10. He's independently hooking up with teachers and students on twitter, and experiencing (learning) the power of networks. Little slips of the tongue, even if they do go down on his "permanent e-record," are minor infractions in the grand scheme of the benefits this learning offers him.
And those slips will surely be covered by the fast-rising flood of future tweets anyway.
(That's an interesting angle too. Our fear of a public mis-step used to be great, and justifiably so. But the more we produce, the more each of our productions become a needle in the haystack. Or a drop in the river, to riff off you.)
Great post, Steve. And yes, the descendants of Kindle you allude to will surely fry all our fuses with the voltage. It truly is mind-boggling.
Posted by: Clay Burell | March 5, 2008 4:16 PM
Peter Yarrow once described Bob Dylan with this statement "He has the finger on the pulse of our generation." As do you, Steve.
Posted by: Michael Staton | March 5, 2008 5:02 PM
What a magnificent post!!
Posted by: Jerry | March 5, 2008 5:16 PM
Great post, Steve! Reminds me of a conversation I recently participated in.
I told you you were deep. :)
Onward and upward,
DD
Posted by: Darren Draper | March 5, 2008 6:00 PM
Great post Steve, I just read the JSB Educause article "Minds on Fire: Open Education, the Long Tail, and Learning 2.0" this morning! Its all coming together...
Posted by: scheney | March 5, 2008 7:46 PM
Steve,
Your writing is as energetic and empowering as was the conversation we had at the ICE conference. Your comments about 'content overload' are well received and should become a corner stone of thought for anyone who wants to plunge or plunge deeper into Web 2.0. I was so moved by this post that I posted a tweet early this morning.
I am fortunate to have an administration and team of 'Technology Coaches' at my school as well as my Technology Coordinator colleagues in my school district who are excited to explore and use these tools to help change the way teachers teach and students learn.
Thank you for sharing these thoughts!
Posted by: Michael Bachrodt | March 5, 2008 7:53 PM
I think your writing is more important to have this particular piece become more of a conversation that goes beyond "Rah Rah Sis Boom Bah!"
I apologize to the rest of the commenters so far as I do not want to disparage their contributions. This is just too important for us to sit by and say great writing and then periodically link to it within our own blogs as a good read.
We need to have writing like this become a driving force for change and expanded on by all of the "Rockstars" of the tech education world. This should be fashioned into a manifesto for change.
I encourage everyone to add more comments on how to actually make "systemic change" that reflects Steve's vision.
If the read/write web (web 2.0) is more influential than the printing press, surely we could see this writing expand and become a driving force for change.
Posted by: Scott Meech | March 6, 2008 1:56 AM
I loved this entry so much that I've come back to it four times while multitasking other mundane things tonight (and monitoring Twitter/Flickr/UStream)...
A few points keep nagging at me. The most persistent is the one that will get aired at this late hour. So many fires have been lit, or perhaps rekindled, by this topic that dominates the ed tech blogs in recent days. I personally am more driven than ever before to dabble in all aspects of the read-write web, lurk on blog pages, explore each tinyurl tossed my way on Twitter. Yet I know, in my heart of hearts, that the people who make the decisions that affect kids in my district will not "get it" or even be able to comprehend the potential. My passion for the possibilities will fall on deaf ears and be met by blank stares.
The same tired questions will be asked of me, "Where is the research that shows that this will raise test scores?" and "How can we possibly 'police' that much web authoring?" and my personal favorite, "How does this align with state standards?"
Can't resist the digression here, which perhaps will help me make my point: I sat in on a "Software Approval Committee" meeting not so very long ago in which a colleague attempted to get a very large K-8 district to allow her to pilot a classroom blog of student writing. The Asst Sup of Curric actually asked, "But should our students really be publishing to the web?" (We'd had a student internet publishing policy for TEN YEARS at that point!) My incredulity was only broken by the next question, posed by the Director of Literacy, "Why do you think it is necessary to have students have this 'bigger audience,' as you put it? Why should they need to publish to anywhere besides 'the refrigerator door and the school bulletin board'?" (Hello... Have you even SEEN the state standards about students writing for a variety of audiences and purposes?)
I suppose, in the end, I feel that I'm banging my head against the wall as I try to make headway with administrators. (And I say that with all sheepishness, now that I actually AM one of THEM. To quote Will Richardson -- I think, corrections accepted -- "I'm not sure how much longer I want to keep working with schools. I'd so much rather teach.")
I'm all fired up about the tools and the potential, and I love a good Open PD about them as much as the next person. But as long as we have the zombie mob in power, driven by the sacred few questions of NCLB, I find myself feeling defeated before I even open my mouth.
Posted by: kmulford | March 6, 2008 3:10 AM
I must say, Steve, I stuck with you to the end of your article. Wow! It truly is powerful, and I couldn't have read it at a more opportune time. I spent yesterday in rural NW North Dakota, Northern Cass School District, with our superintendent, a school board member, and our two tech people from our rural NW Minnesota school. Our mission was to learn as much as we could about their Laptop Initiative that began in 2003-04. We left impressed and knowing that somehow this is part of what we needed to offer our students.
The K-12 art instructor there has her senior high art students actively involve in Web 2.0 and has also inserviced some of their teachers that are the "laptop teachers." I left wanting to explore Web 2.0, and you have given me that opportunity. Thank you for the "down-to-earth" introduction to Web 2.0!
In education,
Nancy Jacobson
Technology Integration Enthusiast & 5th grade Teacher
Frazee-Vergas Elementary School, Frazee, MN
Posted by: Nancy Jacobson | March 12, 2008 1:31 AM
Breathtaking stuff!
You write: "I believe that we cannot even begin to imagine the changes that are going to take place as the two-way nature of the Internet begins to flower, and that even those of us who have spent time imagining this future will be astounded by what happens."
That may well be very true.
I'm the parent of a 22 year old with three university degrees (including Law with honours) and a 12 year old who has been totally self-educated at home for the past five years (some people call it "radically unschooled").
Here in Australia, there has been much talk from our new Prime Minister of digital technology creating an "education revolution" in our schools. Little does he know, the real education revolution is going on behind his back in the escalating growth of the UNschooling movement.
As a 'child of the 1950s' who has never been better educated myself than in the past five years, I know very well the difference between what I needed other people to do for me when I went to school and what I can do for myself now.
I think it's highly probable that Digital Natives such as my son will have also noticed how much we can do for ourselves these days when the time comes to send their own children to school. Or not.
By that time, the interactive technology will be even more advanced than it is now. Perhaps everybody with an eye for learning efficiency will be studying remotely by cell phone to their own individual requirements and the school classroom will have become the new 'alternative education'. Who knows?
What I do know, however, is that Web 2.0 has brought the populace at large into an unprecedented and golden age of self-education, and I anticipate that more and more parents will take advantage of that to suit themselves and their children. Whether professional educators like it or not.
Posted by: Bob Collier | March 12, 2008 4:14 AM
Steve,
Great post!! I agree with you on so many points. Technology is allowing our students (and us as educators) to learn and experience so much more than we ever have before. Teachers are now facilitators. Teachers must help students navigate the web and be able to analyze information and sources for relevance, accuracy, and bias.
I use technology to make my classroom more efficient and to help my students learn in new ways.
Again, nice post. I will be forwarding the link to other staff members.
Posted by: David Andrade | March 12, 2008 3:29 PM
Steve:
Witnessing the "Convergence Culture" participatory moment!
We certainly live in interesting times.
Much continued Success!
Best,
Jim
Posted by: Jim Ross | March 13, 2008 2:28 PM
Goodness, the Hargadon gene is hardy! Glad to hear about Andrew's book. Thanks for sharing your analysis here. And... if you think I forgot about "Imagine an electronic book that allows you to comment on a sentence, paragraph, or section of the book, and see the comments from other readers... to then actually be in an electronic dialog with those other readers. It's coming." you have another think coming, because I've been cogitating hard about it. I'm new to TechLearning, glad to find you blogging here.
Posted by: Jane Krauss | March 15, 2008 12:25 AM