Features
SCHOOLCIO : On Notice
2/29/2012 By:
Emergency notification systems add features to better spread the message.
Less than two hours after the Joplin
(MO) High School graduation
ceremony had drawn to a close
on Sunday, May 22, 2011, a fierce
EF5 tornado touched down on the
southwest side of Joplin and swept
eastward, leaving a path of destruction almost
a mile wide and seven miles long. Five district
schools—including the 2,200-student high
school and technology center—and more than
60% of its aerial fiber had been destroyed.
The following is a recounting of the school’s
recovery from this tragedy from Joplin Schools
Technology Director, Traci House.
The Aftermath
Immediately after the tornado, two of our
tech guys picked their way through several
blocks of town to reach our administration
building, which housed all of our district servers.
They found the roof torn off, and water and
debris everywhere. We were unsure how the
servers had fared since they were located in the
basement of the building.
Recovery Step One:
Servers
At dawn on Monday morning, we walked
down the stairs to the basement to find a threeinch
stream running through it. There was water
on the floor, but we didn’t see any water hitting
the servers. We knew we had to get at least one
server up and running to cover payroll. With
help from eight employees, a generator from the
building and grounds department, flashlights and
plenty of muscle, we got the servers running and
payroll complete.
Recovery Step Two: Power
Although power was still down, we now had
the ability to make our email server accessible to
district employees. We took turns spending the
night, in shifts, at the administration building to
keep the generators filled with gasoline during
the night.
Power was slowly restored to the buildings. But
even working fast and furious to piece together our
crushed network infrastructure, [I knew] it would
be next to impossible to complete necessary runs
in the limited timeframe. That’s when I received a
phone call from our Internet provider/consortium,
MOREnet. The words “Let us help you get
some T1s set up for your critical locations” were
music to my ears. Our network guys configured
and installed the components, and we now had
network access to the necessary locations.
The Commitment
 |
| Joplin Schools technology specialists work to get the servers back up and running. Below: Back to school with 2,200 new laptops. |
Knowing the importance of our schools
in the community’s recovery, Superintendent
Dr. C.J. Huff decided in June that the 2011/12
school year would start on time: August 17,
2011. My team would have to move quickly to
see that our district’s network was ready. With
this challenge came another equally daunting
task—Joplin schools had just received a $1
million grant toward the implementation of a 1:1
initiative at the high school.
To implement an open-source digital
curriculum supported by 2,200 MacBook
laptops would require a great deal of professional
development in a few short weeks. We all worked
like mad, united in our desire to not only open
school on August 17th, but also to distribute the
laptops on that very day.
Opening Day: August 17th
Now was the true test: did we have enough
AP switches in the appropriate locations to
ensure every student could wirelessly connect
with their new laptop on our 100mb network?
The media frenzy only added to the stress, along
with the fact that Missouri Governor Jay Nixon
was on hand to give out the first laptop. It is with
great satisfaction that I say that our hard work
and cooperation paid off—the distribution was a
complete success.
This is just one example of school emergencies
that can happen at any time, without any warning.
Is your school prepared? School CIO Ellen
Ullman talks with school districts to find out what
tools they are using.
Twitter to the Rescue
As an avid twitterer, it was only a matter of time before Eric Sheninger, principal at New
Milford High School in New Jersey, began tweeting information on school closings. “All
parents hear about our twitter feed at the beginning of the year and we remind them
on report cards and progress reports. It costs nothing and is a great way to disseminate
information.”
In just two years, the school has 350 followers. Pretty impressive when you learn that
there are only 700 students.
Check out Sheninger’s tweets at https://twitter.com/#!/newmilfordHS.
online Resources
Audio Notification
Systems
Atlas Sound’s ControlKom 2.0,
www.atlassound.com
Biamp Systems’ Vocia, www.biamp.com
Bosch fire detection and notification
systems, www.boschsecurity.us
Community R-series loudspeaker
system, www.communitypro.com
TOA , www.TOA.jp
Other Emergency
Notification System
Vendors
AMX Unified Campus Solution,
www.simplifyyourcampus.com
Everbridge; www.everbridge.com
One Call Now; www.onecallnow.com
Send Word Now;
www.sendwordnow.com
Siemens; www.siemens.com
VoiceShot; www.voiceshot.com
Diane Turner
Chief Communications
Officer
Federal Way Public Schools
Federal Way, WA
www.fwps.org
What product
do you use?
Blackboard Connect
www.blackboardconnect.com
How did you
choose it?
“I was so impressed with the company’s customer
service and implementation help,” says Turner.
“We needed that kind of support. Our staff had not
experienced a voice-messaging system.” Turner says
they looked at other products but Blackboard was
the most helpful in explaining its product and she
was confident that the support would suit her needs.
What does it
cost?
$3.60/student. The district has about 22,000
students. It’s paid for out of general funds.
Was it easy to
set up and use?
“Our ability to set it up, connect with our IT
department, and get all the systems running was
very smooth and easy to set up,” Turner says. “I am
not the most technologically astute person, but the
steps to use it are so easy to follow,” she says she
can even use the program from home. Turner says
what she loves the most about Blackboard is that
during a recent snowstorm, when she didn’t have
electricity, she was able to send messages from her
iPad (which luckily was charged). When her iPad
finally ran out of power, she called in to her service
rep who sent messages for her.
Is it meeting
your needs?
Absolutely, says Turner, though she thinks she is
underutilizing it. “It helped enhance our parent
engagement, student achievement funding, and safety
and security. We’ve used the survey function and plan
to use that again this spring to gather information
about parents’/guardians’ needs and wants.”
Any unique
ways you’ve
used it?
“We worked with Blackboard to see if we could take
data, develop a script, and send messages to parents
to let them know that their child was in danger of
not meeting standards,” says Turner. “That helped
our staff be more up-to-date in getting information
in Gradebook and helped parents take action.”
The district also uses Blackboard Connect to send
messages to various groups: senior parents, for
example, get notified about how to apply to college.
Turner loves that she can send messages in Spanish,
Russian, Ukranian, and Korean.
Do you plan
to integrate it
with your SIS or
other districtwide
tools?
“We’ve been able to integrate the information in
our SIS. It took a little work to set it up, but now it’s
seamless.”
Jay Wojcik
Director of Communications
Lombard School District 44
Lombard, IL
www.sd44.org
What product
do you use?
Honeywell Instant Alert for Schools
www.honeywell.com
How did you
choose it?
Wojcik focused on ease of use. She tried out four
different products and found that Honeywell had
terrific phone support. “When I call, the help line
knows what they’re doing or they quickly get me the
help I need. If the service is not working, they will
send the message for me,” she says.
What does it
cost?
$1.15/student (this is discounted because the district
uses other Honeywell products). The money comes
from the communication budget.
Was it easy to
set up and use?
Initially, Wojcik asked parents to enter their own
information, but that was a disaster. Honeywell
offered to pull the information from different
databases, including the SIS, which greatly improved
things. “Now we can send info via Twitter,” says
Wojcik. “Our YMCA does after-school care for a lot
of kids but they aren’t in our database because they
aren’t a student or on our payroll. If they follow us
on Twitter they’ll know when we send an alert.”
Is it meeting
your needs?
“Definitely. After we send the alert we can go
in and see who it was sent to, what happened—
whether it went to an answering machine, was
unacknowledged, or something else. Then we can go
in and clean it up. If a parent says, ‘You never called
me,’ we can check the status.”
Any unique
ways you’ve
used it?
Wojcik says they use it to send reminders about back
to school night, picnics, half days, and professional
development days. They also use it to communicate
bus changes so that parents are alerted if a bus is
running late.
Do you plan
to integrate it
with your SIS or
other districtwide
tools?
As mentioned above, the district has already
integrated it with the SIS and continually updates
Instant Alert every couple of weeks.
Douglas Casey
Director of Technology
Capitol Region Education
Council
Hartford, CT
www.crec.org
What product
do you use?
SchoolMessenger
www.schoolmessenger.com
How did you
choose it?
In the fall of 2010, H1N1 drove the need for a
notification system, says Casey. “I was talking with
a counterpart in another part of the state. He was
looking for a notification system too, so we decided to
find the best and negotiate a good price.” In the end,
the decision was a financial one. SchoolMessenger
came in at half the price of the others.
What does it
cost?
$1.88/student. (SchoolMessenger brokered a
collective purchase agreement that helped schools
save more than $100,000 statewide.)
Was it easy to
set up and use?
“Yes,” says Casey. “It was a challenge for us as an
organization because our data was all over the place.
We are not a typical district with our data in one
system—it was in many different databases. Now our
data is transparent.”
Is it meeting
your needs?
Casey says yes, emphatically. “Tech support is great,
management has been good to work with, and
customer service is wonderful. In terms of analytics, the
product is top notch. We know how many messages
are sent and delivered in real time.” Casey is pleased
with the company’s new iPhone and Android apps.
“They let you do everything you could do on a web
screen. It’s crucial for power outages. Great thinking.”
Any unique
ways you’ve
used it?
In addition to closings and delays, Casey uses
SchoolMessenger for low lunch balances and tardy
notices. The transportation system uses it, too. “We
used to spend approximately one full-time job to
make calls about late buses. Now the cell phones
of parents on a bus route get a message if a bus is
running late.”
Do you plan
to integrate it
with your SIS or
other districtwide
tools?
He does an auto export from his every night.
“SchoolMessenger’s import tool is easy. You just set
up a script and it pulls changes from a folder. It works
seamlessly. The tool set in the product is really strong.”
Nancy Byrnes, IT
manager
Christopher Brand,
application integration
specialist
Fairfield Public Schools
Fairfield, CT
www.fairfieldschools.org
What product
do you use?
K12 Alerts
www.K12alerts.com
How did you
choose it?
“We were one of the first districts to use a
notification system,” says Byrnes. “A parent who
was developing an emergency notification company
came in and brainstormed with us. When he
launched K12 Alerts, we agreed to pilot it.” Byrnes
was impressed with the product and how it worked,
so she kept using it.
What does it
cost?
$1.80/student. It’s paid for out of the operating
budget.
Was it easy to
set up and use?
Yes, very much. “There are lots of different ways
to use it. The company can upload for us or we can
manually enter a change or two,” says Brand. “We
refresh every night. If we have any additional needs
or requests, they are quickly addressed.”
Is it meeting
your needs?
“It is meeting our needs very well,” says Byrnes.
“We had to work out issues with carriers but
resolved them three years ago. Last year, with all
the emergency communications we had—between
the snow and Hurricane Irene—it worked very well.”
Brand adds that K12 will provide emergency access
over the phone, so if he loses power, the company
will send alerts for him.
Any unique
ways you’ve
used it?
The district’s athletic directors use it to communicate
changes in fields or times of practices and games.
The intramural sports teams use it too. “We had a
hawk issue at one of the high schools a few weeks
ago,” says Byrnes. “They were dive bombing kids so
we let the parents of kids at that high school know.”
When the district’s email was hijacked by a spammer,
one of the big email carriers blocked district email
for a period of time. Byrnes was relieved to be able
to send an email through the K12 Alert system to
those parents affected by the block. “In five minutes,
just those folks affected by the block learned what
was happening.” Adds Brand, “It’s very good about
helping us when we need it for a list we never thought
we would need.”
Do you plan
to integrate it
with your SIS or
other districtwide
tools?
They already have. Every night they load changes
from the HR database and the SIS.
Back Office
Business
New science curriculum for
Texas is in the cloud
Challenge: Districts in Texas were looking for a
comprehensive digital science curriculum that would let
students extend their learning beyond the school day.
Solution: More than 140 Texas districts adopted
McGraw-Hill Education’s CINCH Science program for
grades 5 through 12. CINCH, a cloud-based, subscription
program, includes educational games and social-networking
elements including discussions and comments.
Township High School District 214 delivers cloud
computing and more
Challenge: District 214, the second-largest high school
district in Illinois, delivers programs that require a
high-performance network to support more than 6,200
computers, 1,300 VoIP phones, 850 iPads, 225 IP
cameras, and 400 wireless access points. The district
needed something to back up its finance, payroll, human
resources, and student information systems.
Solution: The district selected IlliniCloud, a cloudbased,
statewide IT network built by Illinois school
districts. IlliniCloud is a product of Comcast’s Metro
Ethernet.
A California district chooses a cloud-based LMS
Challenge: “[We were] looking for a learning management
system that would provide an open platform for IT and
an appealing user interface for our users along with the
functionality of an LMS,” says Ann Dunkin, Palo Alto Unified
School District’s director of technology. “We also needed a
manageable platform that could be expanded to all grade
levels and provided education-specific components such as an
assignment dropbox.”
Solution: Schoology’s free, cloud-based collaborative learning platform for K-12 classrooms gives Palo
Alto US D access to a secure, collaborative online learning platform.
Google Apps +
CloudConnect = easier
data management
Challenge: IT administrators had to manually
create and update accounts in Google Apps for
Education whenever a student or staff member
changed status, grade level, or school.
Solution: Pearson’s CloudConnect, an
automated identity management tool, connects
to the school’s student information system,
Google Apps, or Microsoft Office 365, and
creates new accounts, removes old accounts, or
updates accounts in real time.
Leadership training for
everyone
Challenge: ASCD and Pearson wanted to
develop a comprehensive online leadership
program for school principals and leadership
teams.
Solution: They created the cloud-based
Principal Compass, a digital program for
growth and development for principals.
Principal Compass includes self-paced online
modules, on-site coaching, team professional
development, videos, and lots more. Check
it out at www.pearsonpd.com/index.
cfm?locator=PS1h99.