Houghton Mifflin Harcourt Appoints John K. Dragoon to Executive Vice President and Chief Marketing Officer

4/9/2012 12:00:00 AM

Veteran technology CMO broadens executive team of global education leader

 BOSTON— Apr. 9, 2012 — Global education leader Houghton Mifflin Harcourt (HMH) today announced the appointment of John K. Dragoon to Executive Vice President and Chief Marketing Officer. Dragoon is based in HMH’s corporate headquarters in Boston, reporting directly to Chief Executive Officer Linda K. Zecher.

 As Chief Marketing Officer, Dragoon will lead HMH's global marketing shared services and product marketing, as well as its brand and web strategies. Dragoon's primary mission is to lead a strategy, plan and process that allow HMH to further leverage its assets in new consumer markets worldwide. 

 “I'm very excited to join a historic and storied brand and contribute to our mission of changing people's lives by fostering passionate, curious learners,” said Dragoon. “I look forward to exploring new and exciting ways to assure that HMH’s award-winning content and educational solutions take advantage of the technical innovation and platforms available today and tomorrow.”

 Dragoon spent seven of the last 10 years as Chief Marketing Officer and Channel Chief of global software provider Novell, where he was recruited to build and lead its Marketing and Partner teams. Dragoon spearheaded the successful development and communication of Novell’s long-term marketing strategy, brand, value proposition and market positioning, transforming the business from a networking company into a global leader in management services.

 Over the last three decades, Dragoon has also overseen the marketing, venture financing and product development efforts of leading companies like Art Technology Group (ATG), Internet Capital Group (ICG) and IBM, earning a global reputation for building and executing successful operations through marketing excellence, operational leadership and business acumen.

 “I am very happy to have John on board as a member of our executive team,” said Zecher. “His experience and proven success in the technology sector will be instrumental to expanding our presence into new markets as we continue to nurture learning by innovating and diversifying our offerings throughout the world.”

 Dragoon sits on the board of the Massachusetts Technology Leadership Council, Open Invention Network, and Union Street Brand Packaging. Dragoon earned his MBA from Cornell University and his Bachelor's from Union College. He is married with two children.  

 About Houghton Mifflin Harcourt 

With education products and services used by 57 million students throughout all 50 U.S. states and 120 countries, Houghton Mifflin Harcourt is a global education and learning company. The world’s largest provider of materials for pre-K–12 learning, Houghton Mifflin Harcourt is leading the way with innovative solutions and approaches to the challenges facing education today. Through curricula excellence coupled with technology innovations and professional services, Houghton Mifflin Harcourt collaborates with school districts, administrators, teachers, parents and students, providing interactive, results-driven learning solutions. Its Educational Consulting Services group works to increase student achievement in underperforming schools by developing, implementing and supporting education transformation through sustained district partnerships.  With origins dating back to 1832, the Company also publishes an extensive line of reference works and award-winning literature for adults and young readers. For more information, visit www.hmhco.com.

comments powered by Disqus

The Wire Search

Photo GalleriesView All Galleries >
Acer C720-2844 Chromebook

(www.acer.com) The Acer C720-2844 Chromebook model delivers speedy performance, a quick boot time of seven seconds, and a matte anti-glare display tha...

Britannica ImageQuest

(www.britannica.com) Britannica Digital Learning has upgraded ImageQuest, a resource for schools and libraries that provides nearly three million rig...

ClassFlow

(www.classflow.com) Promethean has released ClassFlow, a free, all-in-one, cloud-based teaching tool that lets teachers create and deliver interactive...

Adobe Voice

(www.adobe.com) Adobe has released Adobe Voice, an animated video app for the iPad that lets users create and share video stories. The app incorporate...

DeskBoard

(www.boxlight.com) The BOXLIGHT DeskBoard mobile cart adjusts both height and tilt for the P8 ultra short throw interactive projector on a white surfa...

Core 36M

(www.bretford.com) Bretford has introduced Core 36M, a 36-unit charging cart that is optimized for Chromebooks but which also supports most tablets, l...

Edmentum Sensei

(www.edmentum.com) Edmentum Sensei is a mobile optimized solution that helps administrators visualize and track overall school, teacher, and student p...

HMH Player

(www.hmhco.com) HMH has released HMH Player, a new native app for iOS and Google Chrome that streamlines the learning experience for improved digital ...

Juice Power System

(www.bretford.com) Bretford has unveiled an easy-to-use modular power system with exchangeable power components. The Juice Power System uses unique &#...

LightSail

(www.lightsailed.com) LightSail Education has announced a literacy accelerator that combines books with in-text embedded assessments and real-time dat...

myON

(www.myon.com) myON has expanded its digital library to include a set of literacy tools to further personalize the reading experience for students whi...

Nervanix Clarity

(www.nervanix.com) Nervanix has released Clarity, an application that monitors student attention levels as they study and guides them to revisit conce...

MathBall

(www.robotslab.com) RobotsLAB has introduced MathBall, a smart sensor basketball and tablet system that offers curricula in algebra, pre-calculus, phy...

MobileAsset.EDU

(www.waspbarcode.com) Wasp Barcode’s MobileAsset.EDU solutions include everything administrators need to account for their assets, from software...

OpenEd Assessment Creation Tool

(www.opened.io) OpenEd has announced a free tool that lets teachers easily create assessments with the question types required by Common Core standard...

Panasonic TH-80LFB70U

(www.panasonic.com) Panasonic’s TH-80LFB70U interactive LED display features high-speed, multi-touch, interactive capabilities to promote partic...

penveu interactive display system

(www.penveu.com) The penveu interactive display system is a handheld device that turns projectors and large screen displays into interactive whiteboar...

PresentationPro

(www.califone.com) Califone has updated its PresentationPro speaker. The PA310 readily connects with computers, LCD projectors, mobile devices, intera...

PowerSync+ Mobile Companion App

(www.bretford.com) Bretford Manufacturing, Inc. has announced the availability of the companion app for its PowerSync+ enabled charge and sync produc...

PureCharge Carts and Stations for iPad

(www.bretford.com) Bretford Manufacturing, Inc. has debuted the PureCharge family of iPad and iPad mini charging carts and stations. By offering pre-i...

ProQuest Research Companion

(www.proquest.com) ProQuest’s new information literacy product, Research Companion, offers videos that guide users through the research process,...

Sphere2 & Class Send Student Engagement Software Platform

(www.averusa.com) AVer Information has developed a Student Engagement platform, providing teachers and students with the tools to transmit document ca...

TabChargeCT2

(www.averusa.com) AVer has released the TabChargeCT2 charge cart solution, which can hold up to 40 Chromebooks, iPads, Android or Windows tablets, lap...

VoiceLift with Instant Alert and Emergency Video Monitoring

(www.extron.com) The Instant Alert function of the Extron VoiceLift Microphone, combined with a PoleVault, WallVault, or PlenumVault classroom AV sys...

SMART Board 6065

(www.smarttech.com) The SMART Board 6065 is an ultra HD, 4K interactive flat panel that offers collaborative capabilities while ensuring lessons run s...

Gaggle Unity Partner Program

(www.gaggle.net) The new Gaggle Unity Partner Program provides free data integration services for all educational technology vendors. Through the Gagg...

Waterford Early Learning, Reading, Math & Science

(www.waterford.org) Waterford Early Learning Cloud can be used at home or to supplement lessons in classrooms. It can also be used for individual adap...

NetSupport School

(www.netsupportschool.com) The latest version of NetSupport School allows teachers to monitor and collaborate with any mix of technology. An enhanced ...

Camtasia

(www.techsmith.com/camtasia) TechSmith’s Camtasia gives teachers the tools to record lessons, create videos, and engage their audiences. Educato...

Panasonic 3E

(www.panasonic.com) Intel has teamed up with Panasonic to announce the Panasonic 3E, which uses the Intel Education 2-in-1 reference design. Designed ...

Tweets
Twitter API Goes HERE