PR 101: How K-12 Leaders Can Communicate Their Message the Right Way
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Are you tired of reading bad things
about education in the media? Hoping to get the word out about a new initiative
for your school or district? Wondering why your great story isn't getting told?
Two public relations experts will share tips on determining your communications
objectives, defining your audience, developing your key messaging, identifying
the right media, and communicating effectively with members of the press -- as
well as advice on using social media to communicate with members of the broader
school community and build widespread support. Don't miss this chance to learn
how to better tell your story.