D-Link today announced an expanded evaluation program designed to give customers access to D-Link® managed switches, WLAN and storage solutions prior to purchase. The new program enables qualified customers to apply online to receive products for integrating into their network environments for testing and is joined by a comprehensive marketing campaign and new Business-to-Business Blog designed to educate customers on D-Link solutions and offer helpful resources for businesses.
To accompany the expanded evaluation program, the following components will be available to business customers:
- D-Link Business-to-Business Blog: This new blog (http://businessblog.us.dlink.com/) will focus on providing a view into how customers are using D-Link technology to solve real-world business challenges, as well as highlight the tools and products the company has to offer
- Free Ethernet Reference Guide: D-Link will be offering free 2’x3’ reference posters to provide IT professionals with facts and information about connectivity, security and a range of networking topics; the first in the series, “Ethernet @ Work,” is available now for any customer prospects and can be requested at programs.dlink.com/30dayeval
- Ad Campaign: D-Link is launching a comprehensive ad campaign focused on promoting the D-Link brand and the company’s range of networking and security solutions; aimed at educating new customers for its managed switching and complementary network products, the campaign will focus on the key benefits a D-Link solution can provide over the competition
- SpiceWorks: D-Link has built a following of over 200,000 IT professionals in SpiceWorks and will increase its investment in this community with a variety of campaigns and programs.