Keeping track of donors, donations

STI has released a new module for its Web-based student information system to help schools manage donor development efforts and campaigns. Designed for the private and charter school market, GIFTrak provides complete campaign management, tracking and reporting.

GIFTrakenables school leaders to strengthen relationships with alumni, parents, businesses, and others through targeted communications, solicitations, and acknowledgements. Administrators and school business officials can monitor donor history to identify opportunities, track donations, generate receipts, create reports for tax and accounting purposes, and manage donor-directed designations and scholarships for specialized fundraising campaigns and scholarship disbursement.

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