MODEST DECLINE IN HOME BROADBAND ADOPTION

MODEST DECLINE IN HOME BROADBAND ADOPTION

Broadband adoption in the United States has experienced a modest decline in recent years, according to a new study from the Pew Research Center. Significant trends related to smartphone use account for much of this change:

68% of Americans have a smartphone (compared to 55% in 2013).

55% of adults have both a smartphone and a home broadband subscription (up from 47% in 2013).

13% of adults have a smartphone but no home broadband subscription (compared with 8% in 2013).

■ The rise in “smartphone-only” adults is greater among low-income households (with an annual income of $20,000 or less) and rural adults.

■ Among African Americans, a decline in home broadband adoption corresponded with a sharp increase in “smartphone-only” adoption (from 10% in 2013 to 19% in 2015). The same trend was evident among parents with school-age children (from 10% to 17%).

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