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As Charter Schools Expand, Use of Parent Communication Technology Rises

Mirroring a trend long seen in public and parochial schools, charter schools are increasingly turning to school notification systems to assist with their parent communication efforts.

One such example is Aspire Public Schools, a high-performing 501(c)(3) national not-for-profit charter management organization based in California. The growing school system recently expanded its relationship with school notification provider SchoolReach.

Aspire already used SchoolReach at 10 of its 11 Los Angeles area schools. They recently signed on to use SchoolReach at all 12 of their San Francisco Bay Area schools.

“At Aspire, we believe that parent engagement has a big influence on student learning,” said chief executive officer James Willcox. “SchoolReach is an important part of our proactive efforts to involve parents. With SchoolReach, we’re able to communicate with parents about important school news and initiatives in a timely and efficient way.”

SchoolReach is a school notification solution that helps school leaders manage a variety of school-home communications, including absentee calls, school cancellation notices, weather and safety alerts, and lunch balance reminders.

School administrators can broadcast voice, e-mail and text messages to parents on any issue with the system.

“As they grow and mature, schools need quick and cost-efficient ways to communicate with parents,” said SchoolReach CEO and co-founder Joe Palacios.

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